Nadzeya Kalbaska

Nadzeya Kalbaska

Nadzeya Kalbaska, PhD, post-doctoral researcher and lecturer at the Faculty of Communication Sciences of the Università della Svizzera italiana (USI, University of Lugano, Switzerland). She serves IFITT-International Federation for IT and Travel and Tourism as General Secretary. Skills: research, university teaching, distance education, coaching, public speaking Specialties: online communication and marketing, social media management, SEO, SEM, usability studies, web analytics, social media analytics, eCommerce, eLearning and MOOCs, learning analytics, Human Resource Management, eGovernment Industries: tourism and hospitality, fashion, event management Working languages: English, Italian, French, Russian Passion: fine food and slow travel.