Daina Matise Schubiger

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Daina Matise Schubiger

Researcher and Lecturer
University of Applied Sciences and Arts of Italian Switzerland (SUPSI)




Daina received her Master in Marketing with summa cum laude from the USI Lugano. Since 2013 she is teaching and researching at SUPSI DEASS. Her areas of expertise are marketing management, innovation, innovation adoption, project-based teaching in economics and management also with international and digital components.

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The University of Applied Sciences and Arts of Southern Switzerland

The University of Applied Sciences and Arts of Southern Switzerland (Italian: Scuola universitaria professionale della Svizzera italiana, SUPSI) is one of the Universities of Applied Sciences of the Swiss Confederation. SUPSI offers more than 30 bachelor …

2 instructors